Leadership
In order to stay ahead of the pack, we know that our customers need solutions in historically unrealistic timeframes and under unprecedented cost pressures. Our strict discipline to key design principles allows us to be able to help our customers serve markets in fleet and management, asset tracking, smart home and smart city industries.

Assar Badri
Assar Badri serves as the founding CEO of CoreKinect. Assar brings a mindset of innovation galvanized after having spent 20 years in the industry, including 16 years at Intel developing systems and processes to optimize the power and performance across a variety of hardware and firmware solutions, ranging from client and enterprise system chipsets to flash memory and storage systems. An author of 11 US and international patents, Assar is a serial entrepreneur with extensive experience in manufacturing and electronics design and guides CoreKinect’s product design and engineering approach.
Assar holds a B.S in Computer Information systems/International Business from Arizona State University. He resides in Scottsdale, Arizona with his wife and daughter.

Mitchel Kelley
As Principal Engineer at CoreKinect, Mitchel architects and oversees all designs from prototype to production. With extensive experience with the entire product life cycle ranging from initial conceptualization to schematic creation, PCB layout, firmware and manufacturing test systems with stints at some of the industries foremost leaders in the field. Mitchel enjoys overcoming barriers to deliver top tier products. A true tinkerer at heart, no challenge is too great for him!
Mr. Kelley has a B.S. in Computer Engineering from Virginia Polytechnic Institute and State University. He resides in Gilbert, Arizona with his wife and son.